Develop and implement marketing strategies to increase student admissions across grades.
Plan and execute offline and online campaigns for brand building.
Organize and oversee events such as open houses, seminars, and exhibitions.
Collaborate with digital marketing teams/agencies for SEO, social media, and Google Ads.
Build relationships with local communities, preschools, residential societies, and corporates for lead generation.
Design and circulate marketing collaterals (brochures, flyers, banners).
Conduct market research and competitor analysis to identify trends and opportunities.
Maintain admission reports, lead data, and conversion tracking.
Liaise with the academic and administrative teams for event coordination and support.
Key Skills & Competencies
:
Excellent communication and presentation skills
Strong knowledge of local market and demographics
Ability to multitask and manage time efficiently
Data-driven decision making
Creative mindset with a problem-solving approach
Qualifications
:
Bachelor's/Master's degree in Marketing, Business Administration, or related field
3-7 years of experience in education sector marketing (school experience preferred)
: Territory Manager - CBSE School Position
:
Key Responsibilities
:
Manage marketing and admission targets across multiple schools within the assigned territory.
Drive school-wise admission plans in collaboration with each school's Principal.
Monitor and support implementation of marketing campaigns and outreach efforts.
Build and manage local partnerships with vendors, tuition centers, and feeder schools.
Recruit, train, and supervise admission counsellors and front-office teams.
Analyze territory performance, track metrics, and provide timely reports to the management.
Resolve issues related to low-performing schools and provide guidance for improvement.
Ensure adherence to branding, communication, and compliance guidelines in all schools.
Key Skills & Competencies
:
Strong leadership and team management skills
Strategic thinking and execution ability
Excellent interpersonal and negotiation skills
Familiarity with education market trends in the region
Proficiency in CRM tools, Excel, and reporting
Qualifications
:
Bachelor's/Master's in Business, Marketing, or related fields
5-10 years of experience in educational sales/marketing; multi-branch handling experience preferred
Job Type: Full-time
Pay: ₹12,031.47 - ₹30,000.00 per month
Work Location: In person
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