Job Description

Job Summary:

We are seeking a highly motivated and results-oriented Field Marketing Representative to join our dynamic team. This is a crucial, field-based role responsible for directly engaging with potential clients, generating qualified leads, and effectively representing [Your Company Name]'s diverse suite of software solutions. The successful candidate will be a proactive self-starter with excellent communication skills and a passion for connecting businesses with transformative technology.

Key Responsibilities:

Lead Generation (Field-Based):

Proactively identify and approach potential clients in target sectors (hospitals, schools, manufacturing units, businesses requiring CRM/ERP) through cold visits, networking events, industry conferences, and other direct field outreach methods. Conduct on-site initial product introductions and presentations to key decision-makers and stakeholders. Gather market intelligence, identify client pain points, and understand their specific software needs. Qualify leads based on established criteria and nurture them towards the sales pipeline. Maintain a robust pipeline of prospective clients and consistently meet or exceed lead generation targets.

Company Representation:

Act as the primary front-line representative of [Your Company Name] in the field, upholding our brand image and values. Clearly and concisely articulate the value proposition and benefits of our Hospital Management, School Management, CRM, ERP, and Manufacturing software solutions. Distribute marketing collateral and information about our products and services. Address initial client queries and provide basic information about our offerings.

Relationship Building:

Establish and foster positive relationships with potential clients. Collaborate closely with the sales team to ensure a smooth handover of qualified leads and provide relevant insights gained from field interactions. Gather feedback from the field to inform marketing and product development strategies.

Reporting & Administration:

Maintain accurate and up-to-date records of all field activities, interactions, and lead information in the CRM system. Prepare regular reports on lead generation progress, market insights, and field challenges. Adhere to company policies and procedures, including expense reporting and activity logging.

Qualifications:

Bachelor's degree in Marketing, Business Administration, or a related field preferred. Proven experience (X years, e.g., 1-3 years) in field marketing, direct sales, business development, or a similar customer-facing role, preferably in the software or B2B industry. Demonstrated ability to generate leads independently and meet targets. Excellent interpersonal and communication skills, with the ability to build rapport quickly. Strong presentation skills with the ability to clearly articulate complex information. Self-motivated, proactive, and able to work independently with minimal supervision. High degree of professionalism, integrity, and a customer-centric approach. Familiarity with CRM software (e.g., Salesforce, Zoho CRM) is a plus. Knowledge of the hospital, school, manufacturing, or general business software market is an advantage. Valid driver's license and reliable transportation (if applicable for extensive travel within a region). Willingness to travel extensively within the assigned territory.
Job Type: Full-time

Pay: ?20,000.00 - ?60,000.00 per month

Benefits:

Cell phone reimbursement Provident Fund
Schedule:

Day shift
Supplemental Pay:

Commission pay
Work Location: In person