Job Description

Marketing Manager/Executive

Responsibilities:

Should possess strong communication skills to interact effectively with doctors.

Developing and executing marketing strategies: This

includes creating and implementing marketing plans to achieve business goals, such as increasing patient volume and brand visibility.

Conducting market research: Identifying

target audiences, analyzing market trends, and understanding customer needs and preferences.

Managing marketing campaigns: This

involves planning, executing, and monitoring various marketing activities, such as social media campaigns, advertising, and promotional events.

Building relationships: Establishing

and maintaining strong relationships with healthcare professionals, referral sources, and other key stakeholders.

Generating leads: Identifying

and qualifying potential clients through various marketing initiatives.

Managing marketing budgets: Allocating

resources effectively to maximize the impact of marketing efforts.

Tracking and reporting on marketing performance: Monitoring

key metrics, such as website traffic, lead generation, and conversion rates, to assess the effectiveness of marketing campaigns and make necessary adjustments.

Collaborating with other teams: Working

closely with other departments, such as sales and customer service, to ensure alignment and coordination of marketing efforts.

Staying up-to-date on industry trends: Keeping

abreast of the latest marketing trends, technologies, and best practices to optimize marketing strategies.

Creating marketing materials: Developing

engaging and informative marketing content, such as brochures, website copy, and social media posts.

Skills:

Must have previous experience in Hospital or Diagnostic centers. Should possess strong communication skills to interact effectively with doctors.

Excellent communication and interpersonal skills:

Ability to effectively communicate with various stakeholders, including healthcare professionals, patients, and colleagues.

Strong sales and negotiation skills:

Ability to build relationships, close deals, and negotiate contracts.

Proficiency in marketing tools and technologies:

Experience with CRM software, social media platforms, and other marketing automation tools.

Analytical and problem-solving skills:

Ability to analyze data, identify trends, and develop solutions to marketing challenges.

Creativity and strategic thinking:

Ability to develop innovative marketing strategies and campaigns.

Organizational and time management skills:

Ability to manage multiple tasks, prioritize effectively, and meet deadlines.

Knowledge of the healthcare industry:

Understanding of the healthcare landscape, regulations, and ethical considerations.

Adaptability and flexibility:

Ability to adjust to changing market conditions and priorities.
Job Type: Full-time

Pay: ?15,000.00 - ?30,000.00 per month

Benefits:

Provident Fund
Language:

English (Required)
Work Location: In person