Job Description

Core responsibilities

Strategy and planning:

Develop and implement comprehensive marketing strategies to achieve company goals, including identifying target markets and planning product launches.

Brand management:

Oversee the creation and execution of brand campaigns across various channels, ensuring consistent messaging and a strong brand image.

Market research:

Conduct research to understand customer preferences, market trends, and competitor activity.

Budget management:

Manage the marketing budget and monitor expenditure to ensure a positive return on investment.

Content creation:

Oversee the creation of marketing collateral, including digital content, advertisements, and other promotional materials.

Digital marketing:

Utilize digital marketing tools and strategies, such as SEO and PPC, to increase online visibility and engagement.

Cross-functional collaboration:

Partner with other departments, particularly sales and product development, to align marketing efforts with business objectives and product demand.

Performance analysis:

Analyze marketing data and metrics to measure the effectiveness of campaigns and refine strategies.

Customer relations:

Maintain relationships with existing customers and organize customer-relations programs.
Qualifications and skills

Education:

Typically requires a Bachelor's degree in marketing, business, or a related field.

Experience:

Experience in marketing, with a background in digital marketing and campaign management, is essential.

Skills:

Strong communication, analytical, critical-thinking, and business management skills are crucial. Knowledge of digital technologies like SEO and Google Analytics is also important.
HR- 8130475900

Job Type: Full-time

Pay: ₹40,000.00 - ₹60,000.00 per month

Benefits:

Health insurance Provident Fund
Experience:

Manufacturing: 5 years (Required) Appliance : 5 years (Required) Industrial: 5 years (Required)
Work Location: In person