Job Description

Location:

Hyderabad

Company:

Uniworks Designs

About the Role

We're looking for a

results-driven Marketing Manager

to own and scale our

digital lead generation strategy

across

LinkedIn and Google

.
The ideal candidate has a strong background in

B2B marketing, campaign optimization, and funnel analytics

, with a proven ability to generate

qualified business leads

for design-build or tech-driven organizations.

What You'll Do

Plan, execute, and optimize

LinkedIn Ads

and

Google Ads

campaigns to drive qualified B2B leads.
Build and manage

lead funnels

, nurturing sequences, and audience segmentation across multiple business verticals -- construction tech, interior design, and sustainable lighting.
Collaborate closely with the

sales and business development teams

to align marketing efforts with conversion goals.
Track campaign performance metrics (

CTR, CPL, ROAS

) and translate insights into actionable strategies.
Manage and optimize

landing pages, ad creatives, and keyword strategies

for improved conversion rates.
Work with design and content teams to maintain

brand consistency

across digital platforms.
Deliver

weekly/monthly dashboards

on lead quality, conversions, and ROI.

What We're Looking For

3-6 years

of proven experience in

B2B lead generation

via

LinkedIn Ads and Google Ads

(Search, Display, Video).
Strong grasp of

digital marketing funnels

,

retargeting

, and

performance analytics

.
Hands-on experience with tools such as

Google Ads Manager, LinkedIn Campaign Manager, Google Analytics, HubSpot, Lemlist

, or similar.
Analytical mindset with the ability to make

data-driven marketing decisions

.
Excellent communication, creative thinking, and coordination skills across cross-functional teams.