Job Description

- Marketing Manager (Real Estate)

Location: Chennai

The Marketing Manager is responsible for building brand visibility, generating qualified leads, and executing integrated marketing strategies to support sales objectives across real estate projects.

Key Responsibilities

Marketing Strategy & Planning

Develop project-level and brand-level marketing strategies.
Plan and manage marketing budgets, calendars, and campaigns.
Align marketing initiatives with sales goals and inventory movement.
Lead Generation & Campaign Management

Drive digital, print, outdoor, and on-ground campaigns.
Manage performance marketing agencies and digital partners.
Track CPL, lead quality, conversions, and ROI.
Brand & Communication

Ensure consistent brand messaging across all platforms.
Oversee creatives, content, brochures, hoardings, and collaterals.
Manage PR, events, site launches, and brand activations.
Digital & CRM Coordination

Monitor website performance, social media presence, and online listings.
Work closely with CRM and sales teams to improve lead conversion.
Analyse customer insights and campaign effectiveness.
Vendor & Stakeholder Management

Manage creative agencies, media partners, and event vendors.
Coordinate with project, sales, and leadership teams.
Ensure timely execution and quality control of all marketing initiatives.
Key Skills & Competencies

Strategic marketing and campaign planning
Strong understanding of digital marketing metrics
Brand management and storytelling
Analytical mindset with ROI focus
Stakeholder and vendor management
If Interested, please share your resume to vinod@micw.in or forward to your peers or friends.

Regards,

Vinod

95000 92237.

Job Types: Full-time, Permanent

Pay: ₹650,000.00 - ₹850,000.00 per year

Work Location: In person