Marketing Executive / Marketing Person - Roles & Responsibilities
1. Lead Generation & Business Development
Identify new business opportunities, projects, and potential clients.
Generate qualified leads through online research, networking, and market visits.
Maintain and update client databases and enquiry records.
Follow up with potential clients to convert leads into confirmed projects.
2. Market Research & Analysis
Conduct competitor analysis, pricing studies, and market trend monitoring.
Gather insights on customer preferences, emerging technologies, and industry movements.
Prepare periodic reports summarizing findings and recommendations.
3. Client Relationship Management
Build and maintain strong relationships with existing and new clients.
Handle client queries, provide timely support, and ensure customer satisfaction.
Coordinate meetings, presentations, and site visits.
4. Branding & Promotion
Assist in developing marketing strategies, campaigns, and promotional activities.
Coordinate digital marketing efforts (social media, email, website updates, etc.).
Prepare marketing materials such as brochures, profiles, and presentations.
Participate in exhibitions, trade fairs, and events to promote company services.
5. Coordination & Reporting
Liaise between the marketing, technical, and management teams.
Prepare daily/weekly marketing activity reports.
Submit enquiry follow-up updates and sales performance metrics.
6. Tendering & Documentation Support (if applicable)
Support in preparing pre-qualification documents, proposals, and tender submissions.
Coordinate with clients or consultants for bid clarifications.
7. Target Achievement
Work towards monthly and quarterly marketing targets.
Plan and execute strategies to achieve assigned business goals.
Key Skills Required
Excellent communication and interpersonal skills.
Strong presentation and negotiation ability.
Good knowledge of MS Office and digital marketing tools.
Time management and goal-oriented attitude.
Willingness to travel for client meetings and business development.
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹45,000.00 per month
Benefits:
Provident Fund
Education:
Bachelor's (Preferred)
Experience:
marketing executive: 2 years (Preferred)
total work: 2 years (Preferred)
Marketing: 2 years (Preferred)
Work Location: In person
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