Marketing Manager

Year    TN, IN, India

Job Description

About Us



SMM GROUP OF COMPANIES

is a growing player in the

renewable energy (solar lighting)

and

construction equipment (mini excavators)

sectors. We are committed to delivering innovative products, building trusted relationships, and driving sustainable growth. We are looking for a

dynamic Marketing Manager

who can lead campaigns, strengthen brand visibility, and boost sales in both business verticals.

Key Responsibilities



Develop and implement

marketing strategies

for solar lighting and mini excavator products. Plan and execute

digital campaigns, trade shows, exhibitions, and product launches

. Manage

social media, website content, SEO, and paid ads

to generate quality leads. Conduct

market research & competitor analysis

to identify new business opportunities. Design and execute

B2B and B2C campaigns

tailored for each product line. Collaborate with the

sales team

to align marketing activities with sales targets. Create

brochures, presentations, and promotional materials

for dealers, distributors, and end-users. Build and maintain strong relationships with

dealers, partners, and clients

. Track, analyze, and report on

marketing ROI and performance metrics

.

Requirements



Bachelor's degree in marketing

, Business, or related field

(MBA preferred). 10+ years of experience in

marketing, preferably in renewable energy / construction equipment / industrial products

. Strong knowledge of

digital marketing, branding, and lead generation strategies

. Excellent communication, presentation, and negotiation skills. Ability to

manage multiple projects

and work in a fast-paced environment. Creative mindset with

data-driven decision-making

skills.

What We Offer



Competitive salary + performance incentives. Career growth in

two high-potential industries

(renewable energy & construction equipment). Supportive and innovative work environment. Opportunity to lead impactful marketing projects.
Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Benefits:

Paid time off
Work Location: In person

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Job Detail

  • Job Id
    JD4142160
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year