As an Ecommerce Marketing Manager, you will be responsible for developing and executing marketing strategies that drive sales and increase brand awareness. You will work closely with cross-functional teams to create compelling campaigns, optimize product listings, and analyze customer behavior to inform marketing decisions. Your role will involve managing and mentoring a team of marketing professionals, as well as collaborating with external partners to ensure that all marketing efforts are aligned with the company's goals.
Develop and implement ecommerce marketing strategies to increase sales and revenue.
Manage and optimize ecommerce channels such as website, social media, email, and paid advertising.
Analyze market trends, customer behavior, and competitor activities to make data-driven decisions.
Create and execute targeted campaigns that resonate with the target audience and drive engagement.
Collaborate with cross-functional teams such as product, sales, and customer experience to align marketing efforts with business goals.
Track and report on key metrics such as traffic, conversion rates, and ROI to measure the effectiveness of marketing initiatives.
Stay up-to-date with the latest ecommerce technology, tools, and trends to stay ahead of the competition.
Manage budgets and allocate resources effectively to optimize marketing spend.
Lead and mentor a team of ecommerce marketing specialists to achieve departmental objectives.
Ensure compliance with legal and ethical standards in all marketing activities.
5 years experience in ecommerce marketing
Ability to manage large budgets effectively
Experience with email automation and A/B testing
Analytical and data-driven mindset
Strong project management skills
Excellent communication and collaboration abilities
Knowledge of industry trends and best practices
Understanding of customer behavior and psychology
Good Knowledge of MS EXCEL including VLOOKUP & Pivot table.
Job Type: Full-time
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
Provident Fund
Work Location: In person
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