Job Description

Marketing Manager - Marketing & Brand Strategy

Goa | 5+ Years | MBA (Mandatory) | IT / Technology Background Preferred

About Cidroy Infotech Pvt. Ltd.

Cidroy Infotech Pvt. Ltd. is a growing technology solutions company delivering ERP, enterprise systems, and digital transformation solutions to global clients. As we scale, we are strengthening our marketing leadership to build a strong, credible brand presence in the B2B and IT services space.

We are looking for a senior marketing professional who can think strategically, own execution, and work closely with leadership to drive brand visibility and business growth.

Role Overview

As

Marketing Manager - Marketing & Brand Strategy

, you will own Cidroy's overall marketing and brand direction. This includes brand positioning, digital presence, content strategy, and demand-generation initiatives.

You will work cross-functionally with Sales, HR, and Technology teams to translate complex offerings into clear, compelling narratives and ensure marketing efforts are aligned with business goals.

Key Responsibilities

Marketing Strategy & Brand Ownership

Define and execute the company's marketing and brand strategy end to end Strengthen positioning in IT services, ERP, and enterprise solutions Own brand guidelines, messaging frameworks, and communication tone

Digital Marketing & Content

Oversee LinkedIn, website, email marketing, and relevant digital channels Drive content strategy including thought leadership, case studies, campaigns, and employer branding Ensure consistency, quality, and performance across all marketing outputs

Demand Generation & Business Support

Design and run campaigns supporting lead generation and sales enablement Collaborate closely with the sales team to align marketing initiatives with revenue objectives Track KPIs, analyze performance, and continuously optimize ROI

Cross-Functional Collaboration

Partner with tech teams to simplify and communicate complex offerings Work with HR on employer branding and culture-led initiatives Act as a bridge between business, marketing, and technology teams

Vendor & Resource Management

Mentor junior marketing resources or agencies where applicable Manage external vendors, tools, and marketing budgets

Qualifications & Experience

MBA (Mandatory) from a reputed institute IIMs or other top-tier colleges strongly preferred 5+ years of experience in marketing roles within IT, SaaS, or technology-driven organizations Strong understanding of B2B marketing and enterprise buyer journeys Proven experience in brand strategy, digital marketing, and campaign execution Strategic mindset with hands-on execution capability Strong communication, storytelling, and stakeholder management skills

Why Join Cidroy

High-ownership role with visibility and direct impact on business growth Opportunity to shape and scale the marketing function Close collaboration with leadership and decision-makers Competitive compensation aligned with experience and impact Work from our Goa office with a growing and ambitious team
Interested candidates are requested to apply by filling out the Google Form linked below.

https://forms.gle/Jxbu6MLj5ijjPb6y7

Job Type: Full-time

Benefits:

Health insurance Provident Fund
Application Question(s):

Have you filled the google form mentioned in the ? If not, please do.
Work Location: Remote