Marketing Manager Oncology

Year    Mumbai, Maharashtra, India

Job Description


About the role4! The 4 essential elements that shape our culture: Inspired. Curious. Unbossed. Integrity. Our mission is to discover new ways to improve and extend peoples\' lives. Your passion to build, execute business plans to meet the sales goals, develop effective professional business relationships with Healthcare Professionals will help the world understand what these medicines do, why they matter and how Novartis is striving to reimagine medicine.As Marketing Manager for Oncology, you will develop and drive the execution of brand marketing plans with the objective to increase market share and revenue growth in the market.Your Responsibilities:Your responsibilities include, but not limited to:

  • Support with high quality timely marketing input from the market and implement tactical plans / projects in order to improve the value of the brand(s) through life cycle management.
  • Ensure the long-term presence of products portfolio at the pharmaceutical market accordance with the strategic goals. Identify the most effective market segments to promote products, the most promising target
  • Study medical and marketing information on products of the company to define their benefits, market share, positioning relatively to target groups of competitors, marketing promotion strategy in accordance to defined target groups.
  • Study the socio-demographic characteristics of consumers, their needs, criteria and attitudes consumption patterns of strategic products.
  • Plan product promotion tactics, develop the scheme, forms, methods and technology of promotion (action plan, media plan), to implement the terms of the financial field in accordance with budget.
  • Plan the supply and demand for products within the area of responsibility, create cycle plans, implementation and forecasts turnover (yearly marketing plan, rolling forecast, monthly secondary sales plan).
  • Develop and organize events, create the planned level of distribution and systematic implementation of new products.
  • Prioritize resources and activities towards the excellence and establish the appropriate processes and KPIs to execute and track, reporting progress and insights regularly to key stakeholders involved. Guarantee the same approach among the Customer Marketing team.
Role RequirementsWhat you\'ll bring to the role:
  • Graduation (Any Stream). Candidate with MBA will be preferred.
  • Sales and/or Marketing in Healthcare / Pharma / related business with proven track record in pharmaceutical business
  • Preference with Oncology experience
  • People management is required
  • Able to understand changing dynamics of Pharmaceutical industry
  • Proficient and fluent in English (spoken and written), with good interpersonal and communication skills.
Why consider Novartis?
Why Novartis? Our purpose is to reimagine medicine to improve and extend people\'s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: https://www.novartis.com/about/strategy/people-and-cultureYou\'ll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life Handbook. https://www.novartis.com/careers/benefits-rewardsJoin our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/networkFunctional AreaMarketingDivisionInternationalBusiness UnitAPMA IMIEmployment TypeRegularCommitment to Diversity & Inclusion:We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.Shift WorkNoEarly TalentNo

Novartis

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Job Detail

  • Job Id
    JD3267685
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year