2\xe2\x80\x935 Years of Experience

Job Purpose

To develop & implement sales & marketing strategies for maximizing revenues, profitability and customer satisfaction. To create a brand image for the organization & facilitate growth of the organization.

Location

Mumbai
No. of Openings
1

Marketing Communication

Management of regular communication with all stakeholders involved, including clients and internal sales team.

Vendor & Collateral Management

Vendor & Collateral Management on regular basis i.e. creative agency, printers etc.

Digital Marketing

Planning & execution of all digital marketing initiatives. Planning & execution of all brand awareness and lead generation campaigns on social media. Publishing dashboards on a timely basis to the management on the campaign results.

Brand Marketing

Management of regular brand-related activities.

Sales / Marketing Roadmap

He/she should be able to drive insights from last year sales and marketing execution and suggest sales/marketing roadmap.

Website & SEO

Managing Tata ClassEdge website & SEO.

Products & Campaign management

He/she should be able to plan and execute the marketing/product campaign on social media and on-ground.

Customer Relationship Management

Handling the Marketing budget and reconciling monthly marketing spends.

Marketing Budget

Managing Salesforce.com and handing the entire CRM tool. Doing fortnightly analytics and publishing the dashboard to the management.

Salesforce Optimization Strategy

Manpower planning in different geographies, he/she should be able to capture the market size using various available online reports, group discussion, personal interviews with customers, internal field team.

Key Strength

• He/she should be proficient in excel and power point
• He/she should have an inclination towards Sales
• Good communication ability, spoken and written

Threshold
Competencies

• Technical / Job orientation
• Cost Consciousness
• Self-Motivation / Initiative
• Drive for continuous learning & improvement
• Time Management

Differentiating
Competencies

Visionary Leadership - 3, Strategic Thinking - 4, Analytical Approach - 4, Change Orientation - 3, Coaching & Mentoring - 3, Networking & Relationship building - 4, Result Orientation - 4, Service Orientation - 3, Entrepreneurial drive - 3, Customer Orientation - 4, Proactivity - 4, Creativity/Innovativeness - 4, Managing crisis/uncertainties - 3, Conflict Resolution - 3, Decision Making - 3

Knowledge/Skills

• Thorough knowledge of modern Marketing tools & techniques.
• High degree of computer literacy, esp. MS Excel.
• Excellent communication skills.
• Excellent people management skills

Education

• Post Graduate in Marketing management.

Experience

• 2-5 years of experience in the marketing function.