Job Description

Job Title: Marketing Manager

Department: Marketing

Location: Nagpur

Reports To: Director

Job Summary:

We are seeking a strategic and results-driven Marketing Manager to lead the planning and execution of marketing initiatives that drive brand awareness, customer engagement, and revenue growth. The ideal candidate has a strong grasp of current marketing tools and strategies and can lead integrated marketing campaigns from concept to execution.

Key Responsibilities:

Develop and execute strategic marketing plans to achieve company objectives and KPIs. Plan, implement, and manage multi-channel marketing campaigns (digital, print, email, social media, events, etc.). Oversee and manage content creation, brand messaging, and marketing collateral. Analyze market trends and customer needs to identify new marketing opportunities. Collaborate with cross-functional teams including sales, product, and design to ensure brand consistency. Manage the marketing budget, track ROI, and report on campaign performance. Supervise and mentor marketing team members and external agencies as needed. Utilize tools such as Google Analytics, CRM platforms, and marketing automation systems for campaign tracking and optimization. Coordinate market research and competitive analysis to inform strategy. Represent the marketing team in leadership meetings and contribute to high-level company planning.

Qualifications:

Bachelor's degree in Marketing, Business Administration, Communications, or related field (Master's preferred). 5+ years of experience in marketing, with at least 2 years in a managerial role. Proven success in developing and executing B2B/B2C marketing strategies. Strong understanding of digital marketing channels including SEO, SEM, email, and social media. Excellent communication, leadership, and project management skills. Data-driven with experience in analytics and marketing metrics. Proficient in tools such as HubSpot, Salesforce, Google Analytics, and Adobe Creative Suite.

Preferred Qualities:

Certification in Google Ads, HubSpot, or similar platforms. Creative thinker with a passion for innovation and problem-solving.
Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person