Job Description

Marketing Manager / Growth Marketer

Location: Mumbai, India (Full-Time, In-Office)

About India Pharma Hub:

India Pharma Hub is revolutionizing the biopharma landscape by connecting buyers with

verified service providers. Our B2B platform streamlines the process of searching,

connecting, and transacting, ultimately driving innovation and efficiency in the industry.

Role Overview:

We are looking for an energetic and results-driven Marketing Manager / Growth Marketer to

lead our comprehensive marketing efforts. This role is pivotal in driving user and service

provider acquisition through a blend of strategic content, targeted campaigns, and

continuous performance optimization. If you're passionate about B2B marketing, have a

knack for driving growth, and are eager to make an impact in a niche industry, we want to

hear from you!

Must-have qualifications

A background/education in understanding
Lifesciences/Pharma is a must.

Experience: 1-4 years
Key Responsibilities:

Strategy & Execution:
o Develop and execute a comprehensive digital marketing strategy focused on

both buyer and seller acquisition.

o Plan, create, and manage content across LinkedIn, email campaigns, and

other relevant channels.

o Manage and optimize targeted LinkedIn ad campaigns, with an eye on ROI

and performance metrics.

Campaign Management & Analytics:
o Set up tracking and reporting systems to measure key performance

indicators (KPIs) such as engagement, conversion, and acquisition costs.

o Continuously optimize campaigns based on A/B testing and data analysis.

o Monitor industry trends and adjust marketing strategies accordingly.

Collaboration & Partnerships:
o Collaborate closely with the sales and onboarding teams to ensure

consistent messaging and a seamless lead conversion process.

o Engage with industry influencers and explore partnership opportunities to

broaden the platform's reach.

o Identify and manage opportunities for co-branded content and joint

marketing initiatives with industry associations and forums.

SEO & Content Marketing:
o Work to improve the platform's organic reach through SEO best practices

and strategic content initiatives.

o Oversee the creation of thought leadership pieces, case studies, and

industry reports that showcase our platform's value.

Requirements:

Proven experience in marketing, digital marketing, preferably in a B2B or niche
biotechnology industry environment.

Strong expertise in LinkedIn marketing, including both organic content creation and
paid advertising.

Data-driven mindset with proficiency in analytics tools (e.g., Google Analytics,
LinkedIn Analytics) and A/B testing.

Excellent written and verbal communication skills, with a creative flair for crafting
compelling marketing messages.

Ability to work collaboratively in a fast-paced, startup environment. Familiarity with the biopharma or life sciences industry is a plus, though not
mandatory.

What We Offer:

A competitive salary package with performance-based incentives. A dynamic startup environment with ample opportunities for professional growth
and leadership.

The chance to shape the marketing strategy of a transformative platform in the
biopharma sector.

How to Apply:

Contact via Email: info@indiapharmahub.com

Job Types: Full-time, Permanent

Pay: ?35,000.03 - ?40,000.22 per month

Benefits:

Cell phone reimbursement Health insurance Paid sick time Provident Fund
Work Location: In person