Job Description

We are looking for a strategic and creative Marketing Manager to lead our digital and offline marketing efforts. This role requires a strong understanding of consumer behavior, retail dynamics, and marketing analytics. You'll be responsible for boosting brand visibility, footfall, and customer loyalty across multiple channels.
Key Responsibilities:

Develop and execute annual and seasonal marketing plans aligned with business goals

Lead digital marketing campaigns (SEO, SEM, Google & Meta Ads, Email, CRM)

Manage content, social media, influencer marketing, and online engagement

Plan and activate offline marketing: in-store promos, mall events, branding, and merchandising

Handle media buying and negotiate with radio stations and theatres for advertising

Organize product launches, campaigns, and local events with clear ROI tracking

Drive PR activities, manage influencer/celebrity collaborations

Implement customer engagement and loyalty programs

Monitor KPIs, footfall, and campaign performance; manage the marketing budget

Job Type: Full-time

Pay: ?25,000.00 - ?35,000.00 per month

Schedule:

Day shift
Work Location: In person

Application Deadline: 14/07/2025
Expected Start Date: 20/07/2025