Job Description

Position : Marketing Manager (Male Candidates Only)

Job Summary:

We are looking for a creative and results-driven

Marketing Manager

to lead marketing efforts for our bakery brand. The ideal candidate will have a passion for food, a deep understanding of bakery trends, and experience in crafting compelling marketing campaigns that drive brand awareness, customer loyalty, and sales across retail, wholesale, and online channels.

Key Responsibilities:

Develop and implement marketing strategies

to promote food products across retail, foodservice, and digital channels. Plan and implement

seasonal campaigns, product launches, and promotional activities

(e.g., holiday specials, limited-time offers). Oversee and grow the bakery's

digital presence

, including website, email marketing, social media and online ordering platforms. Conduct

market research

to understand customer preferences, trends in the bakery sector and competitor activities. Analyze

marketing campaign performance

using KPIs and make data-driven decisions to improve effectiveness. Develop and manage marketing budgets and vendor relationships. Maintain up-to-date knowledge of

food industry regulations

including labeling and advertising guidelines.

Qualifications:

Bachelor's degree in Marketing, Business, Communications, or a related field. Minimum 5 years of marketing experience, preferably in the

bakery, food, or FMCG industry

. Strong knowledge of

consumer marketing, brand building

, and

digital marketing tools.

Passion for baked goods and familiarity with trends in the industry. Excellent project management, organizational, and communication skills. Ability to think creatively while also being highly analytical and results-oriented.

Location: Ernakulam, Kerala

Job Type: Full-time

Pay: ?35,000.00 - ?50,000.00 per month

Work Location: In person