Job Description

About the Opportunity

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A fast-growing HR SaaS player operating in the Talent Management and HR Technology sector, focused on simplifying hiring, onboarding, and people operations for mid-market and enterprise customers. We build product-led solutions that drive measurable business outcomes through better recruitment and employee life-cycle management.


We are hiring an on-site Marketing Manager based in India to own demand generation, performance marketing, and brand growth initiatives that accelerate revenue and customer acquisition.

Role & Responsibilities

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Develop and execute integrated demand-generation campaigns across digital channels (search, social, email, and content) to deliver qualified pipeline. Plan, run, and optimise paid media (Google Ads, Facebook/LinkedIn) and SEO programs to maximise CPL and CAC efficiency. Create and manage content strategyaEUR"blogs, landing pages, case studies, and nurture tracksaEUR"to improve organic visibility and conversion rates. Use Google Analytics, campaign tracking, and attribution modelling to report performance, identify growth levers, and drive continuous optimisation. Collaborate with Sales, Product, and Customer Success to align go-to-market priorities, lead handoff, and lifecycle campaigns that boost activation and retention. Manage external agencies and vendors, control campaign budgets, and ensure on-time delivery with clear KPIs and ROI focus.

Skills & Qualifications

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Must-Have

Digital Marketing SEO Google Analytics Content Marketing

Preferred

Google Ads HubSpot

Location:

India (On-site)

Benefits & Culture Highlights

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High-ownership role in a product-led HR tech environment with visible impact on growth metrics. Collaborative, metrics-driven culture with opportunities for professional development and cross-functional exposure. Competitive compensation, performance incentives, and learning budget.
WeaEUR(TM)re looking for a results-oriented Marketing Manager who combines strategic thinking with hands-on execution across digital channelsaEUR"ideal for marketers passionate about growth, analytics, and building brand momentum in the HR tech space.