Job Description

Job Information


Department Name
Marketing
Work Experience
4 - 6 years
Date Opened
11/17/2025
Location
Gurugram
Job Type
Mid-Senior
About Job


We are looking for a strategic and results-oriented

Marketing Manager

to lead our marketing efforts in the IT/Technology domain. The ideal candidate will have a strong background in B2B tech marketing, experience in digital campaign management, and the ability to position complex IT solutions to enterprise and mid-market clients. You will work closely with sales, product, and technical teams to drive qualified leads, strengthen our brand presence, and support revenue growth.
Responsibilities:

Develop and execute integrated marketing strategies to promote the company's IT products and services. Create and manage targeted B2B campaigns across digital channels (SEO/SEM, email, LinkedIn, PPC, content syndication, etc.) Manage and enhance the company's online presence including website, social media, blogs, and thought leadership platforms Generate and nurture leads through content marketing, webinars, newsletters, and drip email campaigns Collaborate with the product and technical teams to create marketing collateral such as brochures, case studies, whitepapers, and presentations Coordinate with sales to align marketing campaigns with pipeline goals and customer segments Track, analyze, and report on campaign performance, using insights to optimize strategies Manage external vendors, agencies, and freelancers for design, content, and advertising Oversee event participation, webinars, or virtual expos relevant to the IT industry Maintain brand consistency and ensure clear, technical-yet-accessible messaging across channels

Qualifications:

Bachelor's degree in Marketing, Business, IT, or a related field (MBA is a plus) 4-7 years of experience in marketing, with at least 2+ years in a managerial role within the IT or tech sector Proven success in B2B marketing and lead generation for IT products, SaaS solutions, or managed services Strong understanding of digital marketing tools and platforms (Google Ads, LinkedIn Ads, HubSpot, SEMrush, etc.) Excellent communication skills, with the ability to translate technical concepts into compelling marketing messages Experience using CRM and marketing automation platforms (e.g., HubSpot, Salesforce, Zoho) Analytical mindset with a strong grasp of campaign metrics and ROI tracking Project management skills and ability to work cross-functionally

Why Join Us:

Work with a forward-thinking tech company with innovative solutions Opportunity to lead impactful marketing initiatives and scale brand visibility Dynamic and collaborative work culture Competitive salary and performance-based incentives Flexible working options and growth opportunities
Perks and Benefits

Group Health Insurance OPD Insurance Employee Provident Fund Maternity and paternity leaves Work-Life Balance Competitive salary and benefits package. * Regular training sessions and workshops to enhance your skills.