Job Description

Marketing Manager

General Information

Req #

WD00024936

Career area:

Marketing

Country/Region:

India

State:

Haryana

City:

Gurgoan

Date:

Thursday, October 6, 2022

Working time:

Full-time

Additional Locations:

• Gurgoan - Haryana - India

Why Work at Lenovo

Here at Lenovo, we believe in smarter technology that builds a brighter, more sustainable and inclusive future for our customers, colleagues, communities, and the planet.

And we go big. No, not big-huge.

We're not just a US$70 billion revenue Fortune Global 500 company, we're one of Fortune's Most Admired. We're transforming the world through intelligent transformation, offering the world's most complete portfolio of smart devices, infrastructure, and solutions. With more than 71,500 employees doing business in 180 markets, we help millions-not just the select few-experience our version of a smarter future.

The one thing that's missing? Well... you...

Description and Requirements

Key Responsibilities

End to End Marketing Campaign Planning for India smartphone products

Media planning, execution and optimization for all product line on all relevant channels - Online, Offline, B2B

Develop and execute media/PR plans

Maintaining our social media presence across all digital channels, measure and report performance of all digital marketing campaigns, and assess against goals

CRM and own media management (website, social platforms etc.)

Develop and monitor campaign budgets

Management and coordination with all relevant internal (Finance, SCM, eCom, Product - India and global) and external stakeholders (Media agency, creative agency, PR agency, ecommerce partner)

Drive and deliver on brand and marketing funnel metrics that enable and results in final sales metrics

Drive, Track, Monitor and report consumer insights through consumer research, consumer reviews/comments (Social and eCommerce) and Sentiment (Social)

Collaborate with agencies and other vendor partners to ensure brand deliverables

Specification & Requirement

MBA from a Premier Business School

Work Experience 5+ years post MBA.

Consumer/Commercial Technology organization experience, desirable

• Gurgoan - Haryana - India