Gopi Buildspace (real estate & construction segment)
. The role requires strong coordination with sales, leadership, and external agencies to build brand visibility, generate leads, and support business growth.
Key Responsibilities
1. Marketing Strategy & Planning
Develop and implement annual and quarterly marketing plans for both business verticals.
Identify target markets, customer segments, and positioning strategies.
Align marketing activities with sales targets and business objectives.
2. Brand Management & Promotion
Strengthen brand presence of Gopi Notebook and Gopi Buildspace across online and offline platforms.
Ensure consistent brand messaging, design, and communication.
Coordinate branding materials such as brochures, catalogues, banners, hoardings, and signage.
3. Digital Marketing & Online Presence
Manage website content, updates, and coordination with digital agencies.
Oversee digital campaigns including SEO, social media, Google Ads, and online listings.
Monitor website traffic, lead generation, and campaign performance.
4. Lead Generation & Sales Support
Plan and execute lead generation campaigns for real estate projects and notebook products.
Support sales teams with marketing tools, presentations, and promotional content.
Track lead quality and coordinate with sales for conversion improvement.
5. Market Research & Competitor Analysis
Conduct market research to understand customer needs, trends, and competition.
Analyze competitor activities and recommend improvement strategies.
Identify new marketing opportunities and channels.
6. Events, Exhibitions & Promotions
Plan and manage exhibitions, trade fairs, site events, and product launches.
Coordinate with vendors, designers, printers, and event agencies.
Ensure timely execution within approved budgets.
7. Budget & Vendor Management
Prepare and manage the marketing budget.
Coordinate with external vendors, agencies, and printers.
Monitor expenses and ensure cost-effective marketing activities.
8. Reporting & Coordination
Prepare regular marketing performance reports and MIS.
Present marketing updates and insights to management.
Coordinate closely with internal teams such as sales, accounts, and operations.
Key Skills & Competencies
Strong understanding of marketing principles and branding
Knowledge of digital marketing tools and platforms
Good communication and coordination skills
Analytical and reporting skills
Ability to manage multiple projects and deadlines
Vendor and agency coordination experience
Educational Qualification
Bachelor's degree in Marketing, Business Administration, or related field
MBA in Marketing (preferred)
Experience Requirements
5-10 years of experience in marketing
Experience in
manufacturing / FMCG / stationery / real estate / construction
preferred
Exposure to both B2B and B2C marketing will be an advantage
Job Type: Full-time
Pay: ₹30,000.00 - ₹50,000.00 per month
Work Location: In person
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