Marketing Manager Exhibitions

Year    Mangalore, Karnataka, India

Job Description



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Marketing Manager \xe2\x80\x93 Exhibitions



JOB DESCRIPTION - Marketing Manager \xe2\x80\x93 Exhibitions We are a global business events and consulting firm that provides a wide range of business services to a diversified client base. Head Quartered in Bengaluru, our branch offices are in Manipal, Dubai, Bahrain, Kingdom of Saudi Arabia, Qatar & Mauritius. We are founded and managed by a group of specialists with more than 8 decades of combined expertise in successfully developing business events, trainings and consulting for corporates, governments, associations, and high-net-worth individuals across the world. We produce highly focused B2B events that connect businesses with opportunities through conferences, road shows, expos, demand generation and consulting services. Our mission is to add value to our clients\xe2\x80\x99 sales and marketing engagements, business development activities, and learning & development programs. Our main business platforms are C-suite events, B2B bespoke events, intelligent demand generation, Expos, and Investor connect. Main Tasks and Responsibilities
  • Achieving Marketing objectives of our Exhibitions
  • Create and implement an effective marketing strategy for the line-up of all our exhibitions, including exhibitor, conference and visitor campaign.
  • Plan propose and monitor entire budget.
  • Media planning
  • Plan and implement an effective marketing strategy to promote the exhibition.
  • Identify appropriate media partners and associations and negotiate barter deals to maximize event exposure.
  • Ensure exhibition websites are fully up to date.
  • Create a strategic database of vendors, clients, attendees etc
  • Manage the PR department ensuring smooth process flow in terms of media relations and other public relation activities.
  • Coordinate & approve design and development of all marketing collateral, including sales brochures, exhibition brochures, visitor tickets, print advertisements, web banners/emails.
  • Use new media tools such as social platforms to create new marketing channels.
Requirements
  • Experience in Exhibition marketing.
  • Thorough understanding of direct marketing initiatives like email marketing
  • Database development and growth including segmentation / advanced targeting.
  • Online marketing experience to include search engine optimisation and banner placement.
  • Networking with design and print suppliers & agencies
  • Knowledge of copywriting and collateral production.
  • Ability to meet deadline and target driven.
  • Ability to work in a highly demanding environment.
  • Excellent verbal and written communication skills
  • Proven track record in a B2B marketing environment
  • 3 to 5 years of experience
  • Experience in Exhibition industry , expos
  • SEO, B2B marketing, Email Marketing experience
  • knowledge in copyrighting and collateral production
  • Budget - up to 1lac per month
Competencies
  • Effective communication
  • Customer focus
  • Organizational ability
  • Teamwork
  • Flexible and adaptable
  • Decision making
  • Attention to detail and accuracy.
  • Planning and organizing
  • Teamwork
  • Ability to multitask and meet deadlines
  • Interpersonal skills
  • Time management

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Job Detail

  • Job Id
    JD3056599
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mangalore, Karnataka, India
  • Education
    Not mentioned
  • Experience
    Year