Applicants must be located in the Delhi NCR
Applicants must have a marketing background
Knowledge of project management, marketing tools is preferred.
Knowledge of tools like Notion, Canva is preferred
Role overview
Serein Spaces is hiring a Marketing Manager to drive demand and brand preference for its office interior design and turnkey fit-out solutions across India, with a primary focus on corporate, startup, retail, and hospitality workspaces. The role combines performance-driven B2B marketing with strong storytelling around workspace design, execution quality, and custom furniture.?
Objectives of the role
Build a steady, high-quality funnel of marketing-qualified leads for office interior, design-and-build, and commercial fit-out projects in target cities.?
Strengthen Serein Spaces' positioning as a reliable, design-led, pan-India workspace solutions partner comparable to leading players in the category.?
Enable sales and key account teams with content, tools, and insights that shorten sales cycles and improve win-rates for mid to large ticket projects.?
Key responsibilities
Own the integrated marketing plan for interiors and fit-out: performance marketing, SEO, content, social, email, events, and partnerships focused on B2B decision makers (CXOs, founders, admin/HR, facility and real-estate heads).?
Run always-on digital lead-generation campaigns (Meta, Google, LinkedIn, marketplaces) with clear CPL, MQL, and conversion targets for office interior projects.
Build a strong content engine: case studies, before-after stories, 3D walkthrough highlights, project videos, reels, blogs, and mailers that showcase design, project management, and execution capabilities similar to leading tech-enabled fit-out firms.?
Collaborate closely with design, project, and furniture teams to translate live projects into compelling pitch decks, proposals, capability presentations, and sector-specific brochures (IT/ITES, BFSI, D2C, co-working, etc.).?
Manage and optimise the website as a high-intent acquisition channel through UX improvements, landing pages, SEO around office interiors / turnkey offices / commercial fit-outs, and marketing automation workflows.?
Co-own city and vertical growth with sales: run local campaigns, builder/IPC partnerships, and property-channel collaborations to drive inquiries and site visits, similar to how design-and-build players expand into multiple cities.?
Plan and execute participation in industry events, real-estate forums, design conclaves, and ecosystem partnerships to build pipeline and top-of-mind recall.?
Track performance of all campaigns and content using analytics tools; run experiments on creatives, audiences, messaging, and landing pages to constantly improve ROI.?
Manage agencies and freelancers for performance marketing, creative production, video, and PR, ensuring brand consistency and on-time delivery.
Job Type: Full-time
Pay: ₹400,000.00 - ₹720,000.00 per year
Benefits:
Provident Fund
Work Location: In person
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