Marketing Manager Btl, Ooh And Brand Activation
Year KA, IN, India
Job Description
. Manager - BTL & OOH
Role:
Plan and execute below-the-line campaigns and outdoor branding to ensure hyperlocal visibility, recall, and footfall generation.
Responsibilities:
Identify optimal locations for hoardings, banners, signages. Execute local activations like canopy events, apartment campaigns, mall branding. Track performance via footfall metrics and coupon codes.
KRAs:
Visibility and reach of campaigns. Local engagement effectiveness. Brand presence in micro-markets.
KPIs:
Leads generated through BTL. Enquiries from OOH exposure. Campaign ROI and CPL. Execution adherence to plan.
Job Type: Full-time
Pay: ₹507,170.44 - ?1,023,156.68 per year
Benefits:
Food provided Health insurance Provident Fund
Schedule:
Day shift
Work Location: In person
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Job Detail
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Job IdJD3742944
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationKA, IN, India
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EducationNot mentioned
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ExperienceYear