in Patna. The ideal candidate will have experience in automobile marketing, brand promotion, and customer engagement, with strong knowledge of both
ATL (Above the Line)
and
BTL (Below the Line)
activities.
Key Responsibilities:
Develop and execute local marketing strategies to enhance BMW brand presence.
Plan and manage
ATL & BTL campaigns
, including print ads, events, digital promotions, and outdoor branding.
Coordinate with the sales team to generate leads through targeted marketing activities.
Manage social media, online marketing, and customer engagement initiatives.
Liaise with corporate marketing teams for alignment with brand guidelines.
Organize promotional events, test drives, and brand activations.
Track and analyze marketing performance and ROI of campaigns.
Build partnerships with media agencies, vendors, and event organizers.
Ensure consistent branding and visual merchandising across outlets.
Qualifications & Skills:
Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred).
Minimum
3+ years of experience
in automobile marketing (luxury or premium segment preferred).
Strong understanding of digital marketing and social media platforms.
Excellent communication, presentation, and coordination skills.
Creative thinker with the ability to manage multiple campaigns simultaneously.
How to Apply:
Interested candidates can share their resume at
career@singhania.org.in
Contact:
9296511430
Job Type: Full-time
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.