Job Description

We are seeking a dynamic and creative Marketing Manager to join the Advanced Therapy Solutions Segment Marketing team with a special focus on delivering regional activities across Asia, including local tradeshows, events, and webinars. In-line with business priorities, the Segment Marketing Specialist works with various internal and external stakeholders to develop and implement regional programs that resonate with target audiences in South East Asia, Japan, India, and Australia, ultimately to drive awareness, brand recognition, and demand for the Advanced Therapy Solutions portfolio.

Your Responsibilities

Work hand-in-hand with stakeholders in Marketing, Product Management, Technical Teams, and ATS Sales to successfully develop and execute marketing strategies at a regional level, including tradeshows, local webinars, and localization of marketing content Liaise with tradeshow vendors to plan and manage regional activity logistics including package negotiation, exhibit space selection, setup, and more Lead internal preparation efforts for regional conferences and events, including organization of display elements, ordering of promotional materials, and ATS attendance Drive the translation of global marketing assets into local languages- coordinating with translation agencies and internal experts to ensure accurate translation of scientific content Support ATS Sales, Asia and key distribution partners with tools to facilitate meaningful customer interactions, including product kits, flyers, and roll-ups for local events Organize and lead staff briefing calls to prepare stakeholders for events, including expectation setting and answering questions from attendees Maintain the ATS conferences and events calendar for Asia to provide visibility to all stakeholders on package details, attendees, and abstract submissions Monitor marketing expenses against the budget set for your region, ensuring adherence to budget and mindful spending to maximize return on investment Collect and analyze feedback after regional activities to drive program optimization; Prepare reports on performance, engagement, and ROI. Use insights to refine strategies and improve future initiatives Manage leads after regional marketing activities, including extract, data cleaning, and timely upload to Marketo. Work with Marketing counterparts and stakeholders across geographies and time zones to ensure successful project execution in alignment with global marketing strategy and brand guidelines Travel periodically within the region to oversee event setup/breakdown, monitor industry and competitor marketing activities, and build relationships with local Sales and Marketing teams

Qualifications:

Bachelor's degree in Marketing, Business Administration, Life Sciences, a related field, or extensive equivalent experience 5+ years of experience in marketing with a focus on tradeshow, conference, or event execution. Experience in life sciences/ biopharmaceuticals a plus. Strong organizational and project management skills to manage multiple projects in parallel with strict deadlines in a fast-paced environment Excellent written and verbal communication skills in English. Ability to present ideas effectively Proficient in MS Office and familiar with project management software's such as Asana; familiarity with CRM systems (Salesforce) * Proven ability to thrive in a fast-paced, cross-functional environment and build strong relationships with internal and external stakeholders