Identify target audiences, and develop marketing plans ,leveraging internal support and driving collaboration
Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
ROLES AND RESPONSIBILITES: -
Develop and execute comprehensive retail marketing strategies to drive store traffic. Collaborate with cross-functional teams to create compelling in-store promotions, displays, and campaigns
Conduct market research to understand consumer behavior, industry trends, plan and implement product launches, ensuring effective communication and promotion
Manage the creation of marketing collateral, including signage, displays, and promotional materials
Oversee digital marketing initiatives, including social media campaigns and email marketing, to drive online and offline traffic
Analyze sales data and customer insights to optimize marketing strategies and improve campaign performance
Collaborate with retail teams to ensure brand consistency and enhance the overall customer experience
Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement
Stay informed about retail industry trends, emerging technologies, and best practices in marketing
REQUIRED SKILLS AND QUALIFICATIONS: -
Excellent written and verbal communication skills
Familiarity with retail software and analytics tools
Strong understanding of retail operations, merchandising, and customer behavior
Bachelor's degree (or equivalent) in marketing, business, or related field
Job Types: Full-time, Permanent
Pay: ?25,000.00 - ?40,000.00 per month
Benefits:
Cell phone reimbursement
Flexible schedule
Health insurance
Internet reimbursement
Paid time off
Provident Fund
Ability to commute/relocate:
Annur, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Experience:
MARKETING : 3 years (Required)
Willingness to travel:
50% (Required)
Work Location: In person
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