Job Description

Job Title: Marketing Manager - Americas 1
City: Bengaluru
State/Province: Karnataka
Posting Start Date: 12/2/25
Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO) is a leading technology services and consulting company focused on building innovative solutions that address clients' most complex digital transformation needs. Leveraging our holistic portfolio of capabilities in consulting, design, engineering, and operations, we help clients realize their boldest ambitions and build future-ready, sustainable businesses. With over 230,000 employees and business partners across 65 countries, we deliver on the promise of helping our customers, colleagues, and communities thrive in an ever-changing world. For additional information, visit us at www.wipro.com.


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Role Summary:

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Role Name:

Marketing Manager - Americas 1 (Communications, Media & Information Services, Sports & Entertainment)


Drive integrated field marketing programs for the Communications, Media & Information Services and Sports & Entertainment sector in Americas 1. The role focuses on pipeline acceleration, brand positioning, and account-based marketing, with an emphasis on leveraging AI-driven insights for campaign optimization.

?Key Responsibilities:

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Develop and execute localized marketing plans aligned with Americas GTM strategy and sales objectives. Plan and manage events, ABM campaigns, and executive roundtables. Partner with sales teams to understand pipeline priorities and co-create marketing initiatives. Collaborate with technology partners and industry associations for joint campaigns. Adapt global content for regional relevance; ensure messaging resonates with sector's client base. Use AI tools for predictive analytics, personalization, and campaign performance optimization. Stay updated on GenAI trends and apply them for faster creative cycles and improved ROI. Track marketing-sourced pipeline, campaign ROI, and engagement metrics.

?Qualifications:

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Bachelor's/Master's in Marketing or related field. 8+ years in B2B marketing, preferably in tech or media sectors. Familiarity with AI in marketing (e.g., personalization, automated content creation). Strong storytelling and project management skills. Capabilities: Automated content creation, personalization, SEO optimization. Impact: Faster creative cycles, improved ROI, enhanced customer experience. Tools: GenAI COE for Marketing, AI accelerators for campaign optimization.

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Reinvent your world. We are building a modern Wipro. We are an end-to-end digital transformation partner with the boldest ambitions. To realize them, we need people inspired by reinvention. Of yourself, your career, and your skills. We want to see the constant evolution of our business and our industry. It has always been in our DNA - as the world around us changes, so do we. Join a business powered by purpose and a place that empowers you to design your own reinvention. Come to Wipro. Realize your ambitions.


Applications from people with disabilities are explicitly welcome.