Job Description

- Marketing Manager

Company: Muthoottu Mini Financiers Ltd

Position Overview

Muthoottu Mini Financiers Ltd is seeking a dynamic and results-driven

Marketing Manager

to lead zonal marketing initiatives and strengthen the company's brand presence. The role involves strategic planning, execution of on-ground marketing activities, vendor management, budget control, and close coordination with the sales team to drive business growth and customer engagement.

Key Responsibilities1. Brand Visibility & Marketing Execution

Ensure and enhance branch visibility across the assigned zone through structured marketing strategies. Identify, plan, and implement relevant

Below-the-Line (BTL)

activities to strengthen brand presence and improve customer outreach. Coordinate, manage, and execute marketing events across the zone, ensuring smooth implementation and adherence to brand guidelines.

2. Vendor & Supplier Management

Manage vendor relationships, including identifying suitable vendors, negotiating pricing and contracts, and maintaining service-level standards. Facilitate strong partnerships between the business and suppliers to ensure cost-effective and high-quality marketing execution. Evaluate vendor performance and ensure compliance with company standards.

3. Budgeting & Reporting

Manage the zonal marketing budget with accuracy and accountability. Track, consolidate, and report monthly marketing expenses at both the branch and zonal levels. Ensure timely submission of daily field marketing activity reports.

4. Sales Support & Lead Generation

Support the sales team with targeted marketing activities to enhance lead generation and customer acquisition. Provide marketing insights and on-ground support to improve branch-level promotional efforts.

Qualifications & Skills

Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred). Proven experience in marketing operations, field marketing, or brand management. Strong negotiation and vendor management capabilities. Excellent communication, coordination, and organizational skills. Proficiency in budget management, data analysis, and report preparation. Experience in planning and executing BTL activities and events.

Work Attributes

Strong leadership and decision-making skills. Ability to multitask, meet deadlines, and work under pressure. High attention to detail and accountability. Willingness to travel extensively within the zone for marketing operations.
Job Type: Full-time

Pay: ?20,000.00 - ?50,000.00 per month

Benefits:

Health insurance Internet reimbursement Paid sick time Provident Fund
Work Location: In person