firm helping organizations modernize and simplify the way they
manage GRC, operational resilience, and third-party risk.
With d
eep expertise
across regulated industries -- especially
Pharma, Life Sciences, BFSI, and Healthcare
--
REDE
combines
strong domain knowledge
with advanced automation and
AI-led solutions
to deliver real, measurable impact using
ServiceNow.
REDE Consulting -- Simplifying Risk. Strengthening Trust. Powering Digital Resilience.
The Senior Marketing Manager at REDE Consulting will build and run a marketing engine that fuels pipeline growth, deepens engagement, and strengthens retention across every stage of the client journey. We're looking for an experienced marketer who can connect strategy to execution, and execution to results. You will architect campaigns, interpret results with precision, and refine strategies to drive sustainable growth.
Key Focus Areas
1. Demand Generation & Sales Alignment
Plan and execute integrated marketing campaigns that enhance brand visibility and audience engagement, drive pipeline, and support revenue goals
Own a focused mix of channels (email, website, LinkedIn, and Meta) and ensure campaigns are cohesive and on-brand
Build clear campaign briefs and collaborate closely with the Director of Creative & Marketing so assets and campaigns are on-brand and built to perform
Partner with Sales to define ICPs, prioritize segments, and align campaigns with outreach sequences, ensuring a qualified pipeline
2. Lifecycle, Email & CRM
Own HubSpot marketing workflows, nurture tracks, and basic lead scoring to move prospects from first touch to opportunity
Build and manage segmented email programs (nurture, re-engagement, lifecycle) with clear goals and simple reporting
Maintain lists, segments, and core data hygiene so targeting stays accurate and usable
Align with Sales on lead routing and follow-up expectations and adjust programs based on feedback and performance
Qualifications
What We're Looking For
3-5 years of marketing experience, ideally in B2B, e-commerce, or brand-forward environments
Proven success in leading brand marketing strategies and demand-gen campaigns.
Hands-on experience in HubSpot for automation, workflows, segmentation, and reporting
Comfortable managing paid campaigns on LinkedIn, Meta, and Google
Strong understanding of marketing funnels, attribution, and conversion optimization
Confident working with tools like Google Analytics, Google Ads, and similar platforms
Proven ability to manage multiple projects, stay organized, and deliver on deadlines in a fast-paced environment
Experience building strong cross-functional partnerships with Sales, Creative, and Leadership to move work forward aligned and on time
Interest in and ability to use AI and automation tools to move faster, improve execution, stay competitive, and keep marketing systems sharp and optimized
Passion for premium brands, sustainability, and marketing that blends creativity with tangible impact
Bonus Points
Degree in Marketing or a related field preferred
Experience in Finance or Healthcare or Pharma
Familiarity with B2B sales cycles, ABM, or outbound-heavy environments
Experience with Adobe Creative Suite, Canva, and visual asset tools
Experience managing and optimizing social content across Instagram, LinkedIn, and YouTube, with awareness of platform trends and performance metrics
Comfort developing visual and written assets that align with brand voice and campaign objectives when supporting or scaling creative output
Additional Information
Join Us
If this role feels aligned and you're excited to build a focused, high-functioning marketing engine for a brand that cares about quality, we'd love to hear from you.
Please send your resume and a brief note on why this role is the right next step for you to
hr (at) rede-consulting.com
We celebrate diversity and are committed to equality. Everyone is welcome.
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