Marketing Lead

Year    TN, IN, India

Job Description

Job Summary



We are looking for a dynamic and strategic Marketing Head to lead and drive our marketing initiatives in the travel and tourism domain. The ideal candidate will be responsible for building brand presence, increasing customer acquisition, and driving revenue growth through innovative and data-driven marketing strategies.

Key Responsibilities Marketing Lead



Develop and execute comprehensive marketing strategies aligned with business goals Lead brand positioning, storytelling, and campaign planning across digital and offline platforms Drive customer acquisition, retention, and engagement through performance marketing, content, and partnerships Oversee digital marketing initiatives including SEO, SEM, social media, email marketing, and influencer campaigns Collaborate with sales, product, and operations teams to launch new travel products and packages Analyse market trends, customer insights, and competitor activities to optimize marketing efforts Manage marketing budgets, ROI tracking, and performance metrics Lead, mentor, and manage the marketing team and external agencies.

Required Skills



Proven experience as a Marketing Head / Senior Marketing Manager in the travel & tourism industry Strong understanding of travel products, customer behavior, and seasonal trends Expertise in digital marketing, brand management, and campaign analytics Excellent leadership, communication, and stakeholder management skills Creative mindset with a strong analytical approach to decision-making

Preferred Experience



Experience working with travel brands, tour operators, OTAs, or hospitality companies Exposure to international markets and destination marketing Hands-on experience with CRM tools, marketing automation, and analytics platforms

What We Offer



Opportunity to lead marketing for a growing travel brand Competitive salary and performance-based incentives Collaborative and fast-paced work environment Career growth and leadership opportunities

Qualification & Experience



Bachelor's/Master's degree in Marketing, Business Administration, or a related field. 4 - 8 years of experience in Marketing Lead (experience range can be adjusted as needed).
Contact Details : hr@lotusexoticjourneys.com / 63821-27896

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD5074682
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year