Marketing Lead

Year    Delhi, Delhi, India

Job Description

Marketing LeadLink to apply for the position: https://forms.gle/XAwN2YsMGJfDYDi97About Tummee:Tummee.com started with the simple realization that yoga has the potential to nourish and transform individuals, and in turn, societies. Yoga teachers play a critical role in this transformation. We believe that yoga teachers can have a greater impact if they have access to the right tools and resources. Tummee's mission is to provide yoga teachers around the world with the right tools so that they can plan and teach effective yoga classes.In this endeavour to help yoga teachers, we have built a sophisticated yoga platform that allows yoga teachers to plan their lessons efficiently. The platform also acts as a knowledge repository for yoga teachers by providing them access to an extensive library of yoga poses and sequences. We are continuously evolving our product to better serve the needs of yoga teachers and we would love to have you as a partner in this mission!We are looking for a marketing person to join our team to continue to deepen our customer relationships by expanding our market reach as well as improve customer retention. You will develop and own the marketing plan in consultation with the Founder. Working directly with the Founder, this role requires individual contribution as well as guiding members of the marketing team for specific tasks.Scope of marketing initiativesThe marketing function will entail at least the following:

  • Curate newsletters and communication with customers via multiple channels
  • Develop videos and other media to communicate product benefits
  • Develop customer case studies
  • Analyze effectiveness of marketing efforts and make continuous improvement
  • Potential to expand into overall marketing strategy and execution role
  • Building Tummee into a popular online platform for the different beneficiaries in the ecosystem that may include yoga studios, yoga institutes
  • Ensure customer delight
Requirements
  • 6 - 8 years of proven SaaS marketing experience
  • A mindset of strategic thinking and a focus on solid execution
  • Experience of developing and curating digital marketing content for customers as per the role above
  • Proven ability to research online & via social media
  • Excellent communication skills with solid command over English language
  • Good analytical skills
  • Ability to work independently
  • Passion for customer excellence
  • Ability to manage a team and drive for results
  • Bachelors or Masters degree in marketing from a good institute
What we offer:
  • An established start-up with a worldwide customer base and an industry leading position in the market.
  • Industry standard compensation.
  • Flexible working environment (work from home, at your own working hours).
  • Tax efficient engagement structure (full time fixed fee contract with paid off benefits compared to a job offer with salary).
  • Opportunity to own and lead design and development of product features with direct customer impact.
Location: RemoteAll applicants are required to fill in the below application form for the above role:Link to apply for the position: https://forms.gle/XAwN2YsMGJfDYDi97Job Types: Full-time, Regular / PermanentSalary: ?1,000,000.00 - ?1,700,000.00 per yearBenefits:
  • Cell phone reimbursement
  • Internet reimbursement
Schedule:
  • Day shift
  • Monday to Friday
Supplemental pay types:
  • Performance bonus
COVID-19 considerations:
NAEducation:
  • Bachelor's (Preferred)
Experience:
  • SaaS: 6 years (Preferred)
  • total work: 6 years (Preferred)

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Job Detail

  • Job Id
    JD2857663
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Delhi, Delhi, India
  • Education
    Not mentioned
  • Experience
    Year