Job Description

#RoleAccountabilities:

Understand dynamics of the industry, players in the market, expectations and industry best practices, including keeping abreast of the technology landscape and how it is impacting the company. Identify customer problems and their latent needs to translate into product roadmap. Provide support to various aspects of product roadmap with respect to features, pricing, market positioning and product key proposition. Understand and eliminate obstacles to adoption and usage. Design a 360-degree customer acquisition strategy with special focus on organic growth and non-paid channels. Regular competition benchmarking with respect to product features, acquisition channels, their GTM strategies and other key service KPIs. Understanding of various pricing models available in the market and propose a unique model for the company business. Champion fundamental customer experience elements of our platform to ensure that the right voice and high-quality content are maintained. Drive communication strategy though various organic and paid channels. Create content for social media and all communication platforms.
#RequiredCompetencies:

Broad knowledge of internet industry within India and globally. Prior experience to some extent handling either content based B2C services or Apps or B2B platforms. Ability to thrive in a fast-paced, collaborative, team-oriented, cross-functional environment. Self-starter with desire to lead initiatives and die-hard commitment to timelines. Excellent planning and organizational skills. Able to think ahead and juggle priorities taking into account all the relevant issues and factors. Hands-on experience at using various AI tools and adept at prompt creation and manipulation. Using various content creation tools like Canva, etc. Good understanding of office workspace tools from Microsoft and Google like Docs, Sheets, Slides, etc. Understanding and working knowledge of social media platforms like LinkedIn, Facebook, Instagram, YouTube, etc.
#Desired Qualifications:

Bachelor Degree, MBA or Master's Level Business Qualifications (highly desirable). Experience of driving digital marketing and online acquisition campaigns exposure to various marketing strategies. Effective verbal and written communication on all levels and both internally and externally. Demonstrate track record in management of complex programs.
Job Types: Full-time, Permanent, Fresher, Internship

Benefits:

Flexible schedule Health insurance Internet reimbursement Leave encashment Paid sick time Paid time off Work from home
Schedule:

Day shift Monday to Friday Morning shift Weekend availability
Supplemental Pay:

Performance bonus Yearly bonus
Work Location: Remote