Job Description

:

• Providing all marketing collaterals as per the brand needs and requirements at the micro level w.r.t stalls (cafe) branding and CPC and CSD branding.
• Working on delighting of consumer experience through communications mediums
• Trail generation via wet sampling and other innovative consumer engagement activities.
• All Branding supports starting from machine to cup ie from biggest to smallest. (Smart Branding)
• Developing Packaging design in line with brand team.
• Updating competition move and activity
• Team (internal & external stakeholders & consumer) feedback.
• Collaterals for repeat sales and also for defense (CPC & CSD)
• Branding on Vending Machine and Vending Kiosk and promotions kiosk.
• Promotion on press and digital platforms. (Social media marketing of Institutions and Vending activity.)
• Coordinating with team for upcoming events/ need.
• Need base market visit & event participation.

Skills Required