Develop and execute cross-vertical marketing strategies
Design monthly integrated campaigns for brand growth and qualified lead generation
Align all marketing efforts with the founder's business vision
Performance Marketing
Run targeted campaigns on Meta, Google, and YouTube
Optimize cost per lead (CPL), lead quality, and campaign ROI
Create segmented digital funnels for different customer bases
Website, SEO & Digital Experience
Lead SEO strategy and implementation (on-page & off-page)
Manage updates and performance of multiple brand websites
Plan and oversee landing pages and campaign-specific microsites
Social Media & Content Management
Ensure consistent presence across Instagram, Facebook, LinkedIn, and YouTube
Oversee content creation with internal/external teams
Maintain storytelling, tone, and visual brand identity
Team & Vendor Oversight
Lead internal creatives and content resources
Hire and manage freelancers or vendors when needed
Ensure quality control, timely delivery, and creative consistency
Founder Branding
Build and manage the founder's personal brand on platforms like LinkedIn and YouTube
Develop trust-focused content that supports the business identity
Analytics & Reporting
Present monthly reports covering lead generation, performance, and ROI
Offer campaign insights and strategic recommendations
Brand Building & Market Positioning
Strengthen brand reputation across all verticals
Ensure marketing communications support long-term trust and reliability
Requirement:
6-10 years in digital and strategic marketing roles
Hands-on experience with performance marketing platforms
Skilled in SEO, website management, and user funnel optimization
Strong leadership and communication abilities
Prior experience in real estate, hospitality, or service-based industries is an advantage.
Job Types: Full-time, Permanent