Job Description

A Head of Marketing for Foundry Products is a senior executive responsible for defining and executing the marketing strategy to drive business growth within the metal casting or semiconductor foundry industry. The role requires a blend of strategic planning, market analysis, business development, and team leadership.
Below is a general job description (JD) outlining typical responsibilities, qualifications, and skills.
Head of Marketing, Foundry Products
Job Title: Head of Marketing, Foundry Products
Location: [Company Location, e.g., Pune, Chennai, Global]
Experience: 10+ years in B2B marketing, preferably within the foundry, casting, heavy fabrication, or semiconductor industry.
Key Roles & Responsibilities

• Marketing Strategy & Planning: Develop and execute comprehensive marketing strategies for foundry products (e.g., grey iron, SG iron, aluminum castings, or semiconductor components) to achieve business goals and market leadership.
• Business Development: Identify target industries and new business opportunities, managing key OEM accounts and leading generation efforts to expand the customer base.
• Product Marketing: Define the overall product marketing vision, including positioning, messaging, and launch strategies for new offerings. Conduct market research and competitive analysis to inform product development and pricing strategies.
• Sales Collaboration: Work closely with the sales team to prepare RFQs (Request for Quotation), coordinate externally with customers for new product development, and ensure a seamless sales process.
• Brand Management: Build and maintain brand authority and loyalty, ensuring consistency in messaging across all channels and managing marketing communications materials.
• Customer Relations: Maintain strong relationships with key customers, ensuring high satisfaction levels and addressing inquiries or complaints in coordination with relevant teams.
• Market Dynamics Expertise: Maintain a deep understanding of product specifications, global market dynamics (e.g., ferro alloys), export documentation, and relevant industry standards (e.g., IATF, APQP/PPAP).
• Team Leadership: Supervise, train, and mentor the marketing team, setting clear monetary goals and driving continuous improvement initiatives.

Required Qualifications & Skills

• Education: Bachelor's degree in Metallurgy, Engineering, Marketing, Business Administration, or a related field is required. An MBA is often preferred.
• Industry Knowledge: Thorough knowledge of the foundry process, including melting, casting, quality control, and specific materials (e.g., grey iron, SG iron, aluminium) is often a must.
• Technical Skills: Proficiency in relevant software (e.g., CRM systems, SAP), excellent analytical abilities, and strong reporting skills.
• Soft Skills:

• Excellent communication, negotiation, and client management skills.
• Strong leadership and problem-solving abilities.

JOB APPLY
http://jobs.vinayakjob.com/
CONTACT DETAILS -
Name - NAMRATA
Number - +91 91099 99660

Skills Required