Job Description

Key Responsibilities

Campaign Planning & Execution

Develop and run B2B and B2C marketing campaigns to promote drone kits and workshops. Manage day-to-day execution of marketing efforts across social media, email, WhatsApp, and offline activations. Coordinate with content, design, and product teams for timely roll-out of campaigns.

Digital Marketing & Social Media

Plan, schedule, and manage content across platforms (Instagram, LinkedIn, YouTube, etc.). Track and optimize paid ad campaigns on Google, Meta, and other platforms. Analyze performance metrics and suggest improvements based on insights.

Partnerships & Outreach

Identify and reach out to schools, coaching institutes, hobby centers, and STEM programs for collaborations. Create pitch decks and marketing collateral tailored to different audience segments. Assist in organizing events, exhibitions, and workshops.

Branding & Communication

Maintain consistent brand voice across all communication. Work on storytelling initiatives - case studies, testimonials, and video scripts. Ensure all marketing materials align with brand aesthetics and messaging.

Lead Generation & CRM

Support lead generation through landing pages, forms, and engagement workflows. Maintain contact databases and follow up using CRM tools. Assist sales and BD teams with nurturing campaigns.
Job Types: Full-time, Permanent

Pay: ₹300,000.00 - ₹500,000.00 per year

Schedule:

Day shift
Ability to commute/relocate:

Thane, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):

Which of the following tools have you used
(Select all that apply)

Canva

Google Ads

Meta Ads Manager

Mailchimp

HubSpot

Google Analytics

What is the earliest date you would be available to join the institution

Experience:

Marketing: 1 year (Preferred)
Language:

English (Preferred)
Willingness to travel:

25% (Required)
Work Location: In person