Job Description

Job Title:

Marketing Executive - Eye Hospital

Location:

[COIMBATORE / On-site]

Department:

Marketing

Experience:

Minimum 1-3 years in Eye Hospital or Healthcare Sector

Job Summary:

We are looking for a

dynamic and result-oriented Marketing Executive

with experience in the healthcare or eye hospital sector. The candidate will be responsible for planning and executing marketing strategies, building brand awareness, and promoting hospital services to patients and the community.

Key Responsibilities:

Develop and implement

marketing strategies

to promote hospital services and specialties. Plan and execute

digital marketing campaigns

(social media, email, website content). Coordinate

offline marketing activities

, events, and community outreach programs. Build and maintain relationships with patients, local communities, and referral sources. Track marketing performance, analyze metrics, and prepare

monthly reports

. Collaborate with hospital staff to design promotional materials and campaigns. Ensure

brand consistency

across all communication channels.

Required Skills & Competencies:

Proven experience in

hospital / eye hospital marketing

or healthcare marketing. Strong knowledge of

digital marketing tools

and social media platforms. Excellent

communication and interpersonal skills

. Ability to

analyze market trends

and competitor activities. Creative thinking and problem-solving ability. Event management and coordination skills (preferred).

Reporting To:

Marketing Manager / Hospital Administrator
Job Types: Full-time, Permanent

Pay: ₹18,000.00 - ₹25,000.00 per month

Benefits:

Health insurance Leave encashment Provident Fund
Experience:

Marketing: 1 year (Preferred)
Language:

English (Preferred)
Location:

Remote (Required)
Willingness to travel:

25% (Required)
Work Location: Remote