We're looking for someone who can help us reach the right prospects for our BFSI solutions and, over time, for our wider portfolio of WalkingTree services. This role sits inside the marketing team. The focus is on targeted outreach, clean communication, and steady coordination with internal stakeholders. Think of it as the engine that keeps our top-of-funnel marketing motion active and consistent.
What You'll Do
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Run targeted outreach campaigns across email, LinkedIn, and CRM workflows
Use clear messaging to introduce prospects to our wealth management offerings
Build segmented prospect lists using tools like LinkedIn Sales Navigator, Apollo, Snov.io, and similar
Maintain accurate and organized data inside Zoho CRM
Coordinate with the marketing lead to refine messaging, ICPs, and weekly campaign goals
Support outreach for other WalkingTree services when needed
Track responses, engagement metrics, and improve outreach quality
Communicate updates with internal stakeholders so everyone stays aligned
Stay informed on basic IT concepts so you can speak comfortably with prospects
What We're Looking For
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2-3 years of experience in marketing outreach, demand generation support, or SDR-style marketing roles
Strong written and verbal communication skills
Hands-on experience with Zoho CRM and outreach tools like Sales Navigator, Snov.io, Apollo, etc.
Ability to organize campaigns, maintain clean data, and follow structured processes
A self-starter who can manage day-to-day outreach without constant supervision
Comfortable handling stakeholder communication across teams
Nice to Have
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Experience in IT services, SaaS, fintech, or BFSI-focused products
Exposure to marketing automation or CRM workflows
Ability to help with basic content inputs for outreach messages
What This Role Offers
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A chance to work closely with the marketing leadership on focused outbound initiatives
Exposure to BFSI, wealth management, and broader enterprise IT solutions
* Room to grow into campaign management or demand generation responsibilities
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