inDNA Life Sciences is the first DNA based Clinic and a molecular platform innovated to offer customized solutions for identification of DNA based changes and its impact on the health and disease outcome. In the last three decades, with the advent of high-end technology and tools in Molecular Life sciences, there has been a transition from Blood/Serum/Sputum/Tissue, Protein based diagnostics to Nucleic Acid (DNA/RNA) based Diagnostics. With the completion of Human genome project and Next generation rapid DNA sequencing-based platforms, there has been a global phenomenon of Molecular medicine. inDNA Life Sciences has taken the first steps to personalize disease management by offering a range of DNA based solutions, to a range of clinical problems, in the fields of Cytogenetics, Cancer, Genetic Disorders and Mendelian defects.
Role Summary
The Marketing Executive (with having minimum 2 years of experience) will work with CMD & Sales Head of the organization to support and strengthen the marketing aspects of the company in the form of research support to promote the business growth of the company, Client relationship management, and reporting activities. The role is ideal for individuals who are digitally savvy, analytical, and eager to learn through hands-on business exposure.
1. Functional Responsibilities
Research Support:
Collect, analyse, and present market and competitor data. Design and execute market research projects, including surveys and interviews. Summarize findings for strategy and decision-making.
Marketing Coordination:
Assist in campaign management, monitor industry trends, develop marketing materials, track performance, and create reports on marketing effectiveness.
Strategies for brand promotion:
Develop various strategies for the new product launch and implement it for brand promotion of the company particularly in the field of Oncology and Gynaecology sector.
Client Relationship Management:
Act as liaison between CMD and clients, build professional relationships, resolve queries, and ensure a high standard of customer service.
Reporting Activities:
Prepare regular reports summarizing key metrics, business performance, and project progress for review by CMD and senior management.
2. Technology & Tool Usage
MS Excel, MS Word, ChatGPT, and search engines for analysis, productivity
Understanding of keyword research and AI-based task optimization
3. Required Skills & Competencies
Skill Category
Description
Communication
Good spoken & written English
Analytical Thinking
Ability to work with data, derive insights
People skills
Strong interpersonal skills to build lasting client connects
Technical Proficiency
MS Office, online research, and AI tools (e.g., ChatGPT)
5. Educational Qualification & Other Requirements
Graduation/Post-Graduation in Pharmacy/Biotech/Life Science or any other equivalent degree
Minimum 2 years of work experience
Personal vehicle (will be advantageous, not compulsory though)