A Marketing Executive in an educational institution is responsible for developing, implementing, and managing marketing campaigns to promote the institution's brand, programs, and student recruitment initiatives. The core duties include:
- Planning and executing marketing strategies and advertising campaigns for student enrollment and institutional branding.
- Managing digital marketing activities, including website updates, SEO, social media presence, and email campaigns.
- Organizing marketing events such as open houses, seminars, exhibitions, and workshops to engage prospective students and partners.
- Creating promotional materials, advertisements, and content for print, digital, and social media channels.
- Conducting market research to identify trends, measure competition, and provide recommendations for growth.
- Collaborating with internal teams, including admissions and academic departments, to align marketing efforts with institutional goals.
- Monitoring and analyzing the effectiveness of campaigns through data analysis and performance reports.
- Building and maintaining relationships with stakeholders such as students, parents, alumni, educational consultants, and external vendors.
- Managing marketing budgets and ensuring cost-effective use of resources.
- Staying updated with digital trends and using new marketing tools that enhance visibility and engagement.
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.