Job Description

About the Role

At

Young Mirchies

, we believe strong marketers are built through

real work, real ownership, and real learning

. This role is ideal for a

recent college graduate or fresher

who wants to build a

solid foundation in digital marketing

by working on

live projects across content, SEO, social media, and brand strategy

.

This is

not a theory-based internship

. You will actively create, publish, optimize, analyze, and improve marketing content while learning how modern brands grow organically through

content-led marketing strategies

.

Job Objective

To help a fresher develop

end-to-end marketing skills

by working closely with the core marketing team on content creation, SEO, AEO, GEO strategies, social media management, website updates, and campaign execution--while contributing meaningful value to the brand.

What You Will Learn & Work On

This role is designed to help you explore

multiple areas of marketing

, so by the end of your tenure, you understand what kind of marketer you want to become.

Key Responsibilities

1. Content Writing & Creation (Core Focus)

You will work on

both short-form and long-form content

, including:

Social media captions and creatives Website pages (service pages, landing pages, about pages) Blogs and long-form articles Email marketing content (newsletters, campaigns, drip emails) Case studies and brand stories Thought leadership content
You will learn how to write content that is

human-friendly, search-friendly, and conversion-focused

.

2. SEO Strategy & Execution

You will get hands-on exposure to

practical SEO

, including:

Keyword research and search intent analysis On-page SEO (headings, meta titles, descriptions, internal linking) Off-page SEO basics (backlinks research & outreach support) Content optimization for rankings and visibility Understanding search behaviour and performance tracking

3. AEO (Answer Engine Optimization) & GEO Content

You will learn how content works beyond traditional SEO:

Writing content optimized for

AI answers and voice search

Structuring FAQs and content for

AEO visibility

GEO-based content creation (location-specific targeting) Optimizing content to appear in featured snippets and AI summaries

4. Social Media Strategy & Management

You will be involved in:

Planning monthly social media content calendars Writing post captions aligned with brand voice Basic creative coordination and Canva-based designing Scheduling posts and maintaining consistency Monitoring engagement and understanding performance metrics

5. Website & CMS Updates (WordPress)

You will learn how marketing content actually goes live by:

Updating blogs and website pages on WordPress Formatting content for readability and SEO Uploading images, links, and metadata Maintaining content hygiene and accuracy

6. Campaign Support & Brand Marketing

You will assist in:

Marketing campaign planning and execution Supporting email and content campaigns Understanding funnel-based content strategy Brainstorming ideas with the core team

7. Research, Analysis & Continuous Learning

Research competitors, trends, and industry insights Track content performance and suggest improvements Learn how data and creativity work together in marketing

Skills & Attributes We're Looking For

This role is

perfect for a fresher

who has the right mindset.

Required:

Recently completed graduation (Marketing, Mass Comm, English, Business, or related fields) Strong interest in

marketing, content, and digital media

Good written and verbal communication skills Willingness to learn, experiment, and take feedback Basic understanding of social media platforms

Good to Have (Not Mandatory):

Familiarity with tools like

Canva, ChatGPT, Google Docs

Basic idea of SEO or blogging Curiosity about how brands grow online

Who Should Apply

This role is ideal if you:

Are a college pass-out or fresher Want to build a career in marketing, content, or SEO Prefer learning by doing instead of only theory Are comfortable starting hands-on and growing fast Want exposure across multiple marketing verticals
What You'll Gain

Strong foundation in content-led digital marketing Practical experience in SEO, AEO, GEO, and social media Portfolio-worthy work across blogs, websites, and campaigns Mentorship from an experienced marketing team Clear understanding of how modern marketing actually works
Job Types: Fresher, Internship

Pay: ₹10,000.00 - ₹12,000.00 per month

Benefits:

Work from home
Work Location: Hybrid remote in Mumbai, Maharashtra