Job Description

Job Title : Marketing Executive ( Femaale preffered) Working Hours : 9.30 am to 5.30pm

Location : Trivandrum.

We are looking for a Marketing Executive

to develop and implement effective marketing strategies that promote our products or services, increase brand visibility, and drive sales growth. The ideal candidate will manage and lead the marketing team, coordinate marketing campaigns, and ensure all marketing activities align with the company's overall business goals

Key Responsibilities

Develop Marketing Plans

: Create and execute marketing plans tailored to specific products or services, ensuring alignment with market trends and organizational goals.

Conduct Market Research

: Analyze market trends, customer preferences, and competitor activities to inform marketing strategies and identify opportunities for growth.

Coordinate Campaigns

: Manage and coordinate marketing campaigns across various channels, including digital, social media, and traditional advertising.

Content Creation

: Develop engaging content for marketing materials, including advertisements, social media posts, and website content.

Monitor Campaign Performance

: Track and analyze key performance metrics to evaluate the effectiveness of marketing campaigns and optimize strategies accordingly.

Collaborate with Teams

: Work closely with sales, creative, digital marketing and product teams to ensure consistent branding and messaging across all marketing efforts.

Plan Events

: Organize and coordinate marketing events, such as product awareness campaigns and promotional activities, to enhance brand awareness.

Required Skills and Qualifications

Education

: A bachelor's degree/diploma in marketing, communications, or a related field

Experience

: Proven experience in marketing roles, particularly in digital marketing, is an advantage. Freshers can also apply.

Analytical Skills

: Strong analytical skills to interpret data and make informed decisions based on market research.

Creativity

: Ability to develop innovative ideas for marketing campaigns that capture audience attention.

Leadership Quality:

Strong leadership and communication skills

Communication Skills

: Excellent written and verbal communication skills for creating compelling marketing content and collaborating with teams.

Technical Proficiency

: Familiarity with digital marketing tools and platforms, such as Google Analytics and social media management tools is an advantage.
Job Types: Full-time, Permanent, Fresher

Pay: ?12,000.00 - ?20,000.00 per month

Benefits:

Cell phone reimbursement Internet reimbursement Leave encashment Paid sick time Paid time off
Work Location: In person