Job Description

Key Responsibilities

Campaign Development:

Create and execute marketing strategies and campaigns across digital, social media, email, and traditional channels.

Content Creation:

Produce engaging and grammatically correct marketing materials, including website copy, social media posts, and promotional collateral.

Market Research:

Conduct research to identify target audiences, understand consumer needs and trends, and analyze competitor activities.

Performance Analysis:

Monitor, track, and analyze marketing campaign performance using analytics tools and key performance indicators (KPIs) to optimize strategies.

Collaboration:

Work closely with designers, content writers, sales teams, and external partners to align marketing efforts and achieve business goals.

Event Management:

Organize and coordinate promotional events, trade shows, and product launches to increase brand visibility and generate leads.

Digital Marketing:

Manage social media accounts, conduct pay-per-click (PPC) campaigns, and assist with website maintenance and search engine optimization (SEO).

Brand Management:

Ensure that all marketing materials and communications are consistent with the company's brand messaging and guidelines.

Stakeholder Relations:

Maintain positive relationships with media outlets, agencies, and other business partners.
Required Skills

Communication Skills:

Excellent verbal, written, and presentation skills.

Strategic Thinking:

Ability to develop innovative and efficient marketing strategies.

Analytical Skills:

Strong data analysis and reporting skills to measure campaign effectiveness.

Digital Proficiency:

Familiarity with digital marketing platforms, social media, and content management systems.

Organizational Skills:

Ability to manage multiple projects and meet deadlines.

Creativity:

Ability to generate innovative ideas for campaigns and content.

Commercial Awareness:

Understanding of market dynamics and business goals.

Attention to Detail:

Thoroughness in all aspects of campaign planning and execution.
Job Type: Full-time

Pay: ₹400,000.00 - ₹600,000.00 per year

Benefits:

Health insurance Provident Fund
Language:

English (Preferred)
Work Location: In person