Job Description

Marketing Executive

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Bangalore

Full Time

Roles & Responsibilities

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BTL Campaign Execution

+ Plan and execute local marketing events such as loan melas, kiosk activations, and housing society promotions. + Implement daily and weekly BTL activities around branch catchment areas.
+ Coordinate with external vendors for event setup, manpower, and logistics.
+ Deploy and maintain marketing collaterals in high-visibility locations.
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Branch Branding & Marketing Collateral Management

+ Ensure consistent brand visibility across all branches via signage, posters, and standees. + Conduct regular audits of branches to assess branding standards and replenish materials.
+ Maintain inventory records and manage distribution of all marketing collaterals.
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Planning, Coordination & Reporting

+ Collaborate with Branch Managers to identify and act on local marketing opportunities. + Submit weekly activity plans and detailed post-activity reports to the central marketing team.
+ Gather insights and feedback from on-ground teams to inform future hyperlocal campaigns.

Pre-Requisites

* Bachelor's degree in Marketing, Business Administration, or a related field.