is a premium brand dedicated to high-quality baby and kids' products, offering a wide selection ranging from baby furniture, strollers, apparel, and accessories. We are a fast-growing, customer-centric company aiming to redefine parenting comfort and luxury in India and beyond.
Job Summary:
We are looking for a
Marketing Executive
to join our
Meta Marketing team
(focused on platforms like Facebook, Instagram, and WhatsApp). The ideal candidate will be responsible for managing and optimizing paid and organic marketing campaigns, driving brand visibility, and generating quality leads through Meta platforms.
Key Responsibilities:
Create, manage, and optimize ad campaigns on Facebook and Instagram Ads Manager.
Monitor campaign performance, CTR, CPC, ROAS, etc., and take corrective actions.
Plan and execute Meta platform marketing strategies to increase engagement and conversions.
Collaborate with the content team for creatives and ad copy development.
Conduct competitor analysis and trend research on Meta platforms.
Manage Meta Business Suite, Pixel tracking, audience segmentation, and custom/lookalike audiences.
Provide regular reports and insights on campaign performance.
Coordinate with the sales and product teams for campaign targeting and offers.
Requirements:
Graduate or MBA in Marketing or a related field.
Knowledge of Meta Ads (Facebook & Instagram Ads) is
mandatory
.
Understanding of Meta Business Manager, campaign structuring, and ad formats.
Strong analytical and data interpretation skills.
Creative thinking and good communication skills.
Familiarity with tools like Canva, Google Analytics, and Excel is a plus.
Ability to handle multiple campaigns and tight deadlines.
Job Type: Full-time
Pay: ?25,000.00 - ?35,000.00 per month
Education:
Master's (Preferred)
Work Location: In person
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