o Assist in implementation of marketing strategies to promote the company's properties, services, and brand.
o This involves conducting market research, identifying target audiences, and defining key messages and value propositions.
Content Creation & Agency Co-ordination:
o Assist in executing the monthly social media plan for the brand and projects on monthly basis
o Proficiency in English. Must have maturity and sense for content usage & current market language of understanding (Understand the target audience).
o Manage engaging and compelling content for various marketing materials, including brochures, websites, events and social media posts.
o Ensure the content is accurate, informative, and tailored to the target audience.
o Work closely with the teams for inputs related to design & development, to ensure marketing initiatives are aligned with overall business goals
o Co-ordinate and follow-up with the agencies on regular basis for content creation in timely manner and ensure that particular work is completed in given period of time.
o Keep photo/video documentation of all events and installations for record-keeping and post-campaign analysis.
o Comply with internal approval workflows before release of creatives or campaign execution.
Digital Marketing:
o Oversee the company's online presence, including website management, search engine optimization (SEO) and social media marketing.
o Manage all social media accounts which includes manage login credentials, timely postings and analysis of postings for all projects & brand.
o Monitor website traffic, engagement, and conversion rates, and optimize digital marketing activities for maximum effectiveness.
Brand Management:
o Assist in maintaining and enhancing the organization's brand image and reputation.
o Ensure consistency in brand messaging, visual identity, and customer experience across all marketing channels and touchpoints.
Market Research and Analysis:
o Conduct market research and analysis with the point of understanding design & content to identify market trends, customer preferences, and competitive landscape.
o Use data and insights to inform marketing strategies, refine target audience segmentation, and identify new opportunities for growth.
o Study and give suggestions with regards to how we can do better and what our competitors are doing differently on timely basis.
Collateral and Promotional Material Designing & Development:
o Shoot live reels during the events,
o Design basic collaterals through online available software's such as Canva.
o Coordinate the development of marketing collateral, including property brochures, flyers, presentations, and promotional videos.
o Content creation & coordinate with legal/compliance teams to get necessary approvals for hoardings, events, or public advertising in accordance to RERA guidelines.
o Collaborate with graphic designers, photographers, and videographers to create high-quality materials that effectively showcase the company's properties and services.
Analytics and Reporting:
o Track and prepare the marketing campaign performance, website analytics, and other relevant metrics reports.
o Generate regular reports to evaluate the customer response and provide recommendations for improvement.
Event Coordination:
o Assist and coordinate in marketing events such as property launches, open houses, trade shows, and conferences.
o This involves managing logistics, coordinating with vendors, and ensuring a seamless experience for attendees.
Job Type: Full-time
Pay: ?30,000.00 - ?35,000.00 per month
Benefits:
Health insurance
Paid sick time
Schedule:
Day shift
Language:
English (Required)
Work Location: In person
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