Identify and analyze market trends, customer needs, and competitor activities within the solar O&M space.
Prepare detailed market intelligence reports to guide sales and marketing strategies.
Marketing Campaigns:
Plan and execute digital and offline marketing campaigns to promote O&M services.
Create targeted email campaigns, social media content, and promotional materials.
Monitor campaign performance and optimize based on data and KPIs.
Content Development:
Develop content for brochures, case studies, website, blog posts, and press releases.
Collaborate with technical teams to translate complex technical information into compelling marketing content.
Lead Generation & CRM:
Generate qualified leads through digital marketing, webinars, trade shows, and partnerships, Company visit.
Maintain and update CRM tools with marketing and sales leads.
Branding & Visibility:
Enhance the company's brand presence in the renewable energy market.
Coordinate participation in industry events, trade shows, and conferences.
Collaboration & Reporting:
Work closely with the business development and technical teams to align marketing efforts.
Prepare monthly marketing performance reports and suggest improvement strategies.
Requirements:
Bachelor's degree in Marketing, Business, Renewable Energy, or related field.
2-4 years of experience in marketing, preferably in solar or renewable energy industry.
Excellent written and verbal communication skills.
Ability to work independently and manage multiple projects simultaneously.
Knowledge of solar O&M services and technical basics is highly desirable.
Preferred Qualifications:
MBA in Marketing or Renewable Energy Management or electrical background(B.E. Electrical)
Familiarity with regulatory and policy landscape for solar energy in your region.
Previous experience working with solar EPC, O&M, or energy services companies.
Job Types: Full-time, Permanent
Pay: ?15,000.00 - ?25,000.00 per month
Language:
English (Preferred)
Work Location: In person
Expected Start Date: 01/08/2025
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