Job Description

The Hospital Marketing Executive is responsible for driving marketing initiatives to increase patient acquisition, improve brand awareness, and foster relationships within the healthcare community. This role requires a balance of strategic planning and hands-on execution.

Responsibilities

Develop and implement comprehensive marketing plans to enhance hospital visibility. Design and execute campaigns to attract new patients and retain existing ones. Collaborate with healthcare professionals to create targeted marketing content. Analyze market trends and adjust strategies accordingly. Manage digital marketing initiatives including social media, SEO, and email campaigns. Coordinate special events, health fairs, and community outreach programs. Monitor and report on the effectiveness of marketing efforts. Work closely with PR to handle public relations and media communications.
Qualifications

Bachelor's degree in Marketing, Business Administration, or related field. Proven experience in healthcare marketing. Strong understanding of marketing principles and healthcare industry trends. Excellent communication and interpersonal skills. Ability to manage multiple projects and deadlines. Creative thinking with a results-oriented mindset.
Skills

Digital marketing SEO Social media management Content creation Analytics tools Event planning Public relations Market research
Job Type: Full-time

Pay: From ?18,000.00 per month

Benefits:

Cell phone reimbursement Food provided
Experience:

Healthcare marketing: 1 year (Preferred)
Work Location: In person