Job Description

ROLE OVERVIEW

This isn't a desk job. It's a calling.

If you live for conversations, music, media, and madness - if being in the Studio or on Stage during weekends and festivals excites you more than going home for holidays - then this is your stage.

At Alive India, India's most loved Music + Media + Movement, we build experiences that change lives through sound, story, and celebration.

We're looking for a 24x7 alert, active, and agile communicator - someone who smiles while managing chaos, thinks on their feet, and talks like a storyteller.

CORE RESPONSIBILITIES

1. Brand Campaigns, Events & Activation Coordination

Lead end-to-end coordination for Alive India Artists, concerts, mall activations, brand campaigns, IPs, and media rollouts. Meet clients and partners daily; build strong professional bonds with brands, artists, and collaborators. Manage complete production checklists for every show or campaign - including branding, logistics, hospitality, and guest management. Work closely with creative, audio-video, and brand teams to ensure every event runs flawlessly. Assist in scripting, briefing, and backstage communication for artists, anchors, and brand representatives.

2. Brand Communication & PR

Handle all outbound communication with clients, partners, artists, and media houses. Draft and circulate press releases, campaign notes, and official brand mailers. Build and maintain long-term relationships with PR agencies, lifestyle journalists, and influencer networks. Develop social/digital content briefs, captions, and updates in coordination with the digital team.

3. Marketing & Digital Outreach

Drive daily digital engagement - live coverage, story updates, reels, and post-show highlights personally. Plan and execute influencer tie-ups, digital contests, and brand-media collaborations. Exhibit multitasking ability and strong conversational skills across digital and physical channels. Maintain CRM sheets - calls made, leads generated, and partners followed up. Contribute to campaign ideation for music IPs, brand events, and artist promotions.

4. Client, Artist & Vendor Relations

Be the voice and face of Alive India - approachable, professional, and dependable. Manage artist hospitality, travel schedules, and on-ground coordination during events. Coordinate with vendors for timely execution, PO confirmations, and post-event settlements. Ensure every call, every message, and every follow-up reflects warmth and clarity.

5. Documentation & Reporting

Maintain event reports, PR coverage trackers, and digital analytics summaries. Support in preparing pitch decks and proposals for brand partnerships. Collate photos, videos, and highlights with the production teams for archiving and future use.

WHO YOU ARE

Graduate in Media , Mass Communication, PR , Hospitality with Digital Marketing as Core

Job Types: Full-time, Permanent, Fresher

Pay: ?25,000.00 - ?30,000.00 per month

Work Location: In person