Job Description

Position Overview

We are seeking a dynamic and results-driven

Marketing Manager

to lead and execute our marketing strategy. The role requires a blend of strategic thinking and hands-on execution to strengthen our brand presence, drive lead generation, and support business growth across digital and offline channels.

Key Responsibilities

Strategy & Planning

Develop and implement comprehensive marketing plans aligned with company goals. Conduct market research to identify customer trends, competitor activities, and opportunities for growth. Define and monitor key marketing KPIs (leads, engagement, ROI).

Brand & Communication

Build and maintain a strong brand identity across all platforms (digital, print, events). Craft compelling content for social media, blogs, website, and PR campaigns. Ensure consistent messaging in line with the company's vision and tagline ("Preserving the Planet")*.

Digital Marketing

Oversee SEO, SEM, social media, email campaigns, and paid advertising. Manage lead-generation campaigns through Meta Ads, Google Ads, LinkedIn, and WhatsApp. Analyze campaign performance and optimize strategies for higher ROI.

Sales Support

Design marketing collaterals (brochures, presentations, case studies). Develop customer acquisition and retention campaigns. Collaborate with the sales team to generate quality leads and support conversion.

Events & Partnerships

Plan and execute participation in trade shows, industry conferences, and awards. Build relationships with media, partners, and channel collaborators. Community engagement initiatives to enhance goodwill.

Team & Budget Management

Lead and mentor a small team of executives/freelancers. Manage the marketing budget effectively to maximize impact. Liaise with external vendors (designers, agencies, PR firms).

Qualifications & Skills

Bachelor's or Master's degree in Marketing, Business Administration, or related field. 2+ years of experience in marketing (preferably in solar/renewable energy, FMCG, or tech). Strong knowledge of digital marketing tools (Google Ads, Meta Business Suite, LinkedIn Ads). Excellent communication, storytelling, and presentation skills. Ability to manage multiple projects and deliver under deadlines. Creative mindset with a data-driven approach.

What We Offer

Opportunity to shape the marketing vision of a fast-growing renewable energy company. Exposure to high-impact projects in the clean energy sector. A collaborative and innovative work environment. Competitive salary with performance-linked incentives.
Job Type: Full-time

Pay: ₹18,000.00 - ₹30,010.29 per month

Education:

Bachelor's (Required)
Experience:

Marketing: 1 year (Required)
Language:

English (Required)
Work Location: In person